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Apple’s integration of RCS in iOS 18 marks a significant shift in mobile messaging, offering brands a new way to connect with customers. This update bridges the gap between traditional SMS and modern messaging platforms, creating an interactive and engaging experience for users. With businesses constantly seeking ways to improve customer engagement, this evolution in …
Effective communication is the backbone of any thriving business. As technology advances, companies seek smarter ways to connect with their customers. RCS messaging is transforming customer interactions by delivering a more dynamic and engaging experience compared to traditional SMS. It retains the reliability of SMS while integrating the advanced features of modern messaging platforms, creating …