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Apple’s integration of RCS in iOS 18 marks a significant shift in mobile messaging, offering brands a new way to connect with customers. This update bridges the gap between traditional SMS and modern messaging platforms, creating an interactive and engaging experience for users. With businesses constantly seeking ways to improve customer engagement, this evolution in …
Apple’s decision to integrate this technology into iPhones in 2024 marks a significant shift in mobile communication. This update eliminates the long-standing limitations between iPhone and Android messaging, enabling a seamless and enriched messaging experience for all users. So, what makes it a game-changer? Unlike traditional SMS, it brings advanced features such as high-resolution media …