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With over a billion active users worldwide, Rich Communication Services (RCS) is quickly gaining ground as a powerful messaging platform. Now with Apple joining the RCS ecosystem, this figure is set to grow beyond 2 billion users globally. RCS is transforming the way businesses communicate with their customers, offering enhanced messaging experiences that increase engagement …
In today’s digital world, businesses rely heavily on messaging to communicate with customers effectively. With texting becoming a preferred method for updates and interactions, understanding the evolution of business messaging from traditional SMS (Short Message Service) to modern RCS (Rich Communication Services) is essential. Choosing the right solution can significantly impact your communication strategies and …
In today’s fast-paced world, businesses are always looking for ways to communicate better with customers. RCS messaging is one such tool that makes communication easier, faster, and more engaging. RCS, or Rich Communication Services, is quickly gaining popularity, especially with updates like Apple RCS messaging in iOS 18.1. Let’s explore what RCS messaging is, how …
What Is RCS Messaging? RCS (Rich Communication Services) is a modern messaging technology that allows businesses to send messages that are more engaging and interactive than the traditional SMS (Short Message Service). RCS brings many exciting features, like images, videos, quick reply buttons, and more, all within a text message. This is different from regular …
The modern audience expects seamless and interactive communication experiences with features like high-resolution multimedia sharing. To stay relevant, messaging platform providers must deliver integrated solutions that enable users to share multimedia content effortlessly while connecting with other mobile apps. Enter RCS (Rich Communication Services) messaging: a groundbreaking way to enhance communication through rich media and …
In the rapidly evolving world of digital communication, Rich Communication Services (RCS) is revolutionizing the way businesses interact with their customers. As a powerful upgrade from traditional SMS, it offers a richer, more engaging messaging experience. But diving into RCS business messaging can be overwhelming due to its unique terminology. No worries! In this article, …
Communication via SMS has come a long way since December 3, 1992 was the day when the first ever message was delivered. For over three decades, SMS has remained one of the most reliable ways to stay connected. While technology has advanced rapidly, smartphones now being an essential part of our lives SMS has held …
As we are stepping into 2025, the festive season continues to be a golden opportunity for brands, with consumer spending at an all-time high. According to InMobi’s Festive Report, 84% of Indian shoppers are ready to increase their budgets, and over 54% are blending online and offline shopping in what’s now called the hybrid shopping …