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Smart Marketing for E-commerce Enterprises using ‘URL Shortener’ - MSGCLUB Blog

Smart Marketing for E-commerce Enterprises using ‘URL Shortener’

Hello there!

Warm welcome from the MsgClub team.

Reaching out customers for your business is a ‘must’ nowadays. With your bulk SMS marketing campaigns, you used to establish a unilateral and quite boring communication with your potential customers. Problems like not getting feedback from the customers, getting reported as spam etc are all water under the bridge now. Sounds unjust? Don’t worry. No longer you need to give them even a single thought as we have walked that extra mile for you, just to make it all worthwhile. With URL Shortener, running a campaign efficaciously is a matter of no time, just relax watching your profit graphs go dramatically high.

Let’s take an example of a campaign to facilitate your understanding of how you can get profited using MsgClub short URL service, where

  • Total SMSes sent – 50 lakh
  • Response received from – 5 lakh people (10%)
  • Unresponsive – 45 lakh (90%)
  • Expenditure – 5 lakh (10 paise/SMS)

Here you are getting the response from just 10% of the target, i.e., 50 thousand rupees are well spent and money invested on targeting 90%,i.e., 4.5 lakh rupees wasted, and, that is, a huge amount. You could have utilised this amount to carry out 9 more such campaigns!

Thus, click-through rate is nearly 10% in this case. 90% of your SMS credits and money invested actually got wasted. URL Shortener helps you right here, by sorting the unresponsive crowd and helping you focus only on the interested once with its URL click tracking technology, leaving an increased CTR. Thus, saving your SMS credits and increased profit to a great extent. URL shortener shortens a long URL and harmonizes it along with the SMS content, which in turn enhances the confidentiality of the SMS, and makes it look prepossessing.

Use our URL shortener service to aid you in your bulk SMS marketing campaign. We’re pretty confident that our URL Shortener will leave each one of you all agog.

Contact us to get more innovative solutions of our company, MsgClub!